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Purpose, Promise & Presentation

Before you jump into marketing your new product or service, use this guide to know exactly who you’re trying to reach, and the correct messaging and tactics to reach them.

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Hi, I’m Malachi and I’ve spent the past decade teaching small businesses how to create a brand story that sells.

Download the free guide to begin transforming your brand on your own.

Purpose

Understand the specific problem your business solves, what your niche is, and how to stand out in crowded industries.

Promise

Perfect your brand’s message to sell your strengths, build credibility, and be seen as an expert in your craft.

Presentation

Boost brand awareness by knowing specific resources you need for promotion, plus learn how to protect your brand with copyrights and trademarks.

Application

28 homework questions to help you immediately apply the lessons to your brand.

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